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Virginia Menacho
JournalistMeliá Hotels InternationalJournalist specialising in digital marketing and content creation for tourism, hotels and lifestyle.
Virginia Menacho is a communications and digital marketing professional specialising in content creation, with experience in media, tourism, marketing and branding. She brings a 360º vision that she adapts to different formats and digital channels, combining storytelling and a strategic approach to boost brand visibility and engagement.
Highly skilled inExtensive experience inA background in
Content production and management, digital marketing, brand positioning and SEO/GEO. She excels in project supervision by applying a 360º approach to communication strategies. Her background in the media guarantees rigour, cross-referencing of sources and a journalistic instinct.
In the tourism and hotel sector since 2017, developing roles in content creation and management, marketing, the digital environment and team coordination. She shapes narratives for different digital channels, while optimising organic positioning and visibility in new generative language models.
Degree in Journalism from the Complutense University of Madrid and expert in E-Tourism and Marketing from the University of the Balearic Islands. She is expanding her specialised training in artificial intelligence and online marketing.
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