This summer, Newcastle becomes a fairy tale with the “Peter Rabbit™ Tales on the Tyne Art Trail”. A family-friendly experience as the city fills with giant sculptures, creativity and a touch of magic with our beloved Peter Rabbit. Follow the trail, discover and collect sculptures, unlock rewards and let the city play with you.
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The most fun and interactive way to explore Newcastle
Whether you come for a family trip or a weekend getaway, this experience turns Newcastle into your own adventure map: the “Peter Rabbit™ Tales on the Tyne Art Trail” transforms the city into an open-air gallery where art, culture and imagination blend with the character of the North East of England, with over 40 Peter Rabbit sculptures appearing across parks, streets and iconic corners this summer 2026, inviting you to see the city through new eyes in a very special year that celebrates the 160th anniversary of Beatrix Potter and supports the work of St Oswald’s Hospice.
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A free activity taking place from Wednesday 15 July to Monday 14 September 2026.
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Find over 40 giant statues of the iconic rabbit designed by local and regional artists.
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Download the official app or follow the trail with a physical map. Many exciting prizes await you!
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Follow the trail. Discover the city of Newcastle and win endless rewards. From exclusive discounts at Gino D’Acampo Quayside to prizes that are worth the trip in themselves: stays at INNSiDE Newcastle or even a 3-night getaway at INNSiDE Ibiza. Take part in a trail that isn't just travelled… it's lived.
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As a proud partner of the "Peter Rabbit™ Tales on the Tyne Art Trail", INNSiDE Newcastle joins St Oswald’s Hospice, an organisation in the North East of England that offers specialist care to people and families in difficult times. Thanks to initiatives like this, their work continues to grow and leave a mark where it matters most: in the community.
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