Born in the Med

A collection of hotels, inspired by the welcoming homes, outdoor culture, and spontaneous lifestyle of the Mediterranean.

Our expertise

We are a vivid and playful Mediterranean house

A new concept with a Mediterranean aesthetic based on the outdoor living, and centred around the richest, most rewarding experiences in life. Stays that value the spontaneous over the spectacular, the familiar over the fancy. Where you’ll get that energy you only find in the Mediterranean, even if you struggle to put it down in words.

Brand pillars

Outdoor Living Architecture

Organic and dynamic outdoor spaces with a vibrant Mediterranean design.

Joyful gastronomy and experiences

From dusk till dawn, enjoy a non-stop singular festive ambiance.

Well-balanced philosophy

We provide the ingredients and you decide when and how to create your own version of wellbeing.

Unique experiences

Sharing the Mediterranean lifestyle

New openings

Zel Mallorca

Our first hotel will soon open its doors in Mallorca, an island settled in the very heart of the Mediterranean Sea that bursts with a lively energy and idyllic landscapes. Stay tuned for next destinations!

Discover our brands

  • luxury
  • premium
  • essential

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